Lead generation
25% increase in weekly contact moments for LeisureTeam

The challenge and approach at LeisureTeam In the events industry it's important to get potential customers to make contact while they're still in the orientation phase. This is where you can help the customer most and add the most value. So securing that first contact moment is essential. The threshold for making contact had to be lowered, whether by phone, email or another channel. By deploying LeadBot on their website, LeisureTeam improved customer interaction and made it easy for visitors to get in touch directly.
In the events industry it's important to get potential customers to make contact while they're still in the orientation phase. This is where you can help the customer most and add the most value. So securing that first contact moment is essential. The threshold for making contact had to be lowered, whether by phone, email or another channel. By deploying LeadBot on their website, LeisureTeam improved customer interaction and made it easy for visitors to get in touch directly.
In the events industry it's important to get potential customers to make contact while they're still in the orientation phase. This is where you can help the customer most and add the most value. So securing that first contact moment is essential. The threshold for making contact had to be lowered, whether by phone, email or another channel. By deploying LeadBot on their website, LeisureTeam improved customer interaction and made it easy for visitors to get in touch directly.
“LeadBot makes personal contact simple and accessible for website visitors in the orientation phase. It gives potential customers a face to the company and their contact person, which creates a positive brand association.”
Julia d’AulnisLeisureTeam
Deploying LeadBot
Previously, LeisureTeam only used a contact page where visitors could fill in a quote form or find general contact details. What was missing were low-threshold options to quickly get in touch from other pages of the website. With LeadBot, website visitors are now personally greeted by co-owner Julia on every page of the website. The LeadBot is deliberately kept simple with just two buttons, keeping it clear and user-friendly. The LeadBot focuses solely on the following soft conversions:
- Ask your question by email: visitors can fill in and send a short email form via the LeadBot.
- Request a phone call: with one click, visitors can leave their phone number and choose whether they'd like to be called back.
LeadBot

After clicking 'Email'

After clicking 'Phone'

Results Deploying LeadBot led to striking results in the 30-day trial period:
Deploying LeadBot led to striking results in the 30-day trial period:
- Increase in contact moments: Thanks to LeadBot, the number of weekly contact moments rose by 25%. This includes both completed forms and phone contact moments.
- Improved customer experience: This simple but effective setup ensures website visitors can easily ask a question at every stage of their customer journey, which improves the overall customer experience. The personal approach also creates a positive first impression of LeisureTeam.
Increase in contact moments
Interactions with LeadBot
Callback requests
Email requests
Key takeaway
Deploying LeadBot helped LeisureTeam increase the number of contact moments with website visitors by offering simple contact options. The 25% increase in contact moments shows that offering low-threshold options is an effective way to turn visitors into valuable leads. With good follow-up of these leads, this translates into more inquiries and new customers.
Want to increase the number of contact moments with your potential customers too? Sign up for a free 30-day trial and experience the benefits.
Want to get more out of your website too?
Start your 30-day free trial of LeadBot, or book a short intro call. Together we'll see what it can do for your website.



