CADAC helps website visitors choose faster with LeadBot

Making choosing online as easy as in the store

You don't buy a barbecue every day. And with so many different models, fuels and sizes, choosing online can be quite hard. CADAC wanted to take away that uncertainty. Just like in a camping store, where a staff member thinks along with you, online advice also had to feel logical and personal.

You don't buy a barbecue every day. And with so many different models, fuels and sizes, choosing online can be quite hard. CADAC wanted to take away that uncertainty. Just like in a camping store, where a staff member thinks along with you, online advice also had to feel logical and personal.

Deploying LeadBot The LeadBot on CADAC's website helps visitors make a choice by asking smart, targeted questions. Think of questions about usage, size, fuel type and available space. Based on the answers, LeadBot takes the visitor straight to the barbecue that fits best.

The LeadBot on CADAC's website helps visitors make a choice by asking smart, targeted questions. Think of questions about usage, size, fuel type and available space. Based on the answers, LeadBot takes the visitor straight to the barbecue that fits best.

This makes the large product range easy to navigate and the choice feel less complex. Visitors don't have to figure everything out themselves — they're actively guided to the right product page.

Behind the scenes, the LeadBot is built as a clear flow with several branches. This means the choice guide matches the different types of barbecue fans well. The LeadBot is easy to adjust and optimize, so CADAC can respond quickly to new products or insights.

Want to know what LeadBot can do for your website? Discover how to help visitors make the right choice faster and with more confidence.